Bold Strategies

BOLD is now part of Harvest Group! We deliver growth on eRetailers, Direct-to-Consumer (DTC) websites, and a range of media platforms. When you’re ready to take your business to the next level, you need it all — strategy, creative, media, testing, analytics and simplicity. That’s when it’s time to get BOLD! We’re a multi-service agency that unifies and streamlines everything you need to ignite sales when there’s no time or money to waste. Bold Strategies was founded in 2016 by Allan Peretz, a CPG expert with over 20 years of experience. After leading P&G's global direct-to-consumer (DTC) effort, he identified a need for a simpler, fully integrated eCommerce solution. In 2018, BOLD was the first firm to bring together eRetail, DTC, and acquisition marketing under one roof. This has made BOLD one of the industry’s success stories, earning it a spot on the prestigious Inc5000 list. Read more...