Brandgenuity

Brandgenuity is an award-winning full-service global brand licensing agency based in New York with offices in London Munich and Hong Kong. Brandgenuity extends iconic brands into new products experiences and services via licensing. Our full suite of agency services includes program analysis strategic licensing planning prospecting legal services retail development program management and royalty management. Brandgenuity clients include BMW Budweiser Corona Arm & Hammer Welch’s NFLPA Planet Fitness Hawaiian Tropic Playtex Edge MTV Comedy Central MGM Studios and Oddbods among others. The agency also has a consulting division that assists manufacturers in identifying and acquiring brand licenses. Read more...